The Celebrity Camel Toe Solution!

You have 0 items in your Basket

The Stylist’s Secret is revealed

Women can rejoice - our very last wardrobe malfunction has now been addressed!

At last, there’s a product that sensibly alleviates the most embarrassing taboo there is for us girls – the crudely named Camel Toe.

SmoothGroove is the brainchild of north east businesswoman Susan Laurie, whose love of wearing figure hugging clothes was often blighted by this imperfection. After finding no credible solutions, Susan’s ongoing frustrations led her to determinedly produce a product that would finally improve the confidence of thousands of women like her. After all research has shown that a staggering 55% of UK women, irrespective of age or weight, will suffer from Camel Toe at some point.

SmoothGroove is a comfortable, hygienically safe and discreet solution to Camel Toe, and fits easily and securely into underwear to provide a reassuringly smooth outline. It’s been designed to work with the natural movement of the body and prevents clothing from riding up at the front.

It’s taken three years to perfect, in which time Susan has worked in partnership with leading British designers and engineers. Made from a medical grade Polymer that ensures a comfortable and secure fit, dimensions are 90mm long x 43mm wide. A long and thorough testing programme, with women affected by the condition, was also undertaken and the overall consensus was they “forgot it was there!”

Even high profile celebrities have suffered the embarrassment of Camel Toe, from Lindsay Lohan and Lady Gaga to Britney Spears to new girl on the block Cher Lloyd. Many females in our increasingly image obsessed society have even gone to extreme lengths to rectify the problem, resorting to expensive and risky surgery to create a ‘designer vagina’.

Now thanks to new safe and cost effective SmoothGroove, all women can get on with their lives without having to worry about how they look. After all, being a woman is hard enough at times and having a SmoothGroove to hand in your underwear drawer will make it just that little bit easier!

Packaged in its very own box and pouch, the easy to clean SmoothGroove has longevity of around six months. It’s priced at £15 (including postage and packaging)

< back to blog

Prevent Camel Toe

More Info
Buy Now